The 'Cultural and Creative Industries' acceleration PEPR

The cultural and creative industries are a sector of prime economic importance that is seeing strong annual growth. This sector has new challenges to face like the radical transformation of usage and consumption patterns and the emergence of new actors worldwide.

The PEPR acceleration programme being launched for the cultural and creative industries will support upstream research to enhance the quality of the French cultural and creative industries. It will also enable these French industries to take a leading role in innovative technologies like immersive technologies, virtual and augmented reality, real-time production, recommendation algorithms, artificial intelligence, blockchain, automatic language processing, the semantic web, modelling and so forth.

• Programme leader: CNRS
• Budget: €25M